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Tapping into her extensive expertise in sales, marketing, management and training, Cheryl Valk has the critical abilities to create success for businesses.  She has a working knowledge of the key strategies used by the Fortune 100, uniquely weaving these business techniques with her sound business judgment.
Cheryl has spent over 2 decades in making major contributions to several corporations.  She understands what it takes to own a company and wear the different hats.  Cheryl has mastered the ability to begin with limited experience and become the best.

Cheryl is guided by business values supporting progress towards a world that works for everyone.  She is passionate about contributing her skills to make a difference through Dynamic Business Outcomes.  Cheryl sees business as an opportunity to achieve a balance between physical well-being, mental clarity and spiritual fulfillment while producing financial wealth.

Here are the highlights of her professional success:
        
University of California at San Diego School of Medicine
Staff Research Associate

  • Hired as a student assistant in an endocrinology lab.
  • Co-authored several published research studies.
  • Trained medical researchers from around the world, graduate students and lab assistants.
  • Worked with contractors in designing new facilities.

Reed & Carnrick Pharmaceuticals
 Division Sales Manager

  • Became the district trainer and number one sales representative in the nation within the first year.
  • Was promoted to District Sales Manager after 1 year in the field.
  • Earned the Division Manager of the Year Award, being selected from a team of managers having more experience. 
  • Developed and implemented training programs for sales representatives, trainers and managers at district, regional and national meetings.
  • Created marketing presentations, developed representative assessments and established procedures to work with physicians, hospitals and pharmacies.

Sunland Housing Group
Sales Administration Manager

  • Broke the record by selling over 200 homes within a 3 year period
  • Managed five housing projects and the respective sales representatives. 
  • Involved with marketing strategies, advertising and training new sales representatives.

Schering-Plough Corporation
District Sales Manager

  • Became a trainer within the first three months.
  • Promoted to a District Sales Manager position after six months.
  • Started a new district by hiring and training seven representatives.
  • District achieved sixth place nationally after the first year.
  • Developed feature-benefits selling guide that was implemented nationally.

Tokos Medical Corporation
Market Manager

  • Achieved a sales increase of over one hundred percent within 8 months. 
  • Developed a new national training program, created marketing strategies, and implemented sales plans
  • Trained clinical staff to support the marketing of services to physicians, hospitals and managed care groups.

Savora International, LLC
Business Owner

  • Bought and recreated virtually every aspect of this business. 
  • Had the primary responsibilities of selling, marketing and training for the company across the U.S.
  • Acquired prestigious accounts such as, The Phoenician, Seattle’s Best Coffee and The Fairmont Hotel.
  • Quadrupled sales across the nation. 
  • Trained the national sales force for Seattle’s Best Coffee.
  • Systemized daily operations by creating a procedures guidebook for all departments. 
  • Directed work with all distributors, clients and allied sales representatives. 
  • Co-designed new packaging, brochures and website. 
  • Planned and executed trade shows, including the largest national trade show, The National Restaurant Association Exhibition. 
  • Gained recognition by national trade publications, culinary schools, CNN’s On the Menu, National Association of Specialty Food Trade and the James Beard Foundation. 
  • Trained professional chefs, managers and hospitality staff.

Today, Cheryl owns Dynamic Business Outcomes, providing services, training and expertise to develop businesses.  She works with companies and individuals needing an outside expert to cut to the chase and facilitate progress.      

Fill out an inquiry form today to schedule your
free 30 minute consultation.